Additional Work Samples
Research Infographics
Peripheral Neuropathy Study: I moderated and helped facilitate 45 in-home interviews, each ranging from 2-3 hours each, in a total of 3 markets (Dallas, Seattle, Chicago). I then identified the key findings and compiled them into diagrams and infographics that Pfizer's team could use to better understand their customers. Patient's illness lifecycle journey shown.
Lyrica - Fibromyalgia Study: I took over this study after the field work was complete and helped synthesize the information into a visual user journey map.
Blayze - User journey from trial to trust in using our site. This helped us establish funnels to optimize conversions.
Ducha Halo
Ducha Halo is a pressurized shower system for households living in poverty making less than $3 per day. Testing for this product has been done with over 80 families in the slums of Santiago, Chile as well as over 300 families in Argentina, Columbia, and Brazil.
DIY units were built and sold in limited production in partnership with DesignMatters and Un Techo para Chile.
Farmers Information Exchange for Ghana
Our team spent 2 months in Ghana developing methods to increase farming yield for subsidiary farmers in rural communities. We prototyped a phone system that allows farmers to leave farming tips, best practices, and market pricing to benefit their neighbor farmers.
This was done partnership with MIT's DLab - International Development Design Summit and the families of New Longoro.
Video: Interview and product demo with Ghanaian farmers.